[Geysers] Avis Commercial

[James Taylor]

>
>
>-----Original Message-----
>From: James Taylor [mailto:jtaylor at ec.rr.com]
>Sent: Monday, March 28, 2005 8:06 PM
>To: corporatequestions at avis.com
>Subject: Avis Corporate Questions
>
>
>Feedback/Question Type:Corporate Questions 
>Comments: As the father of a Ranger/Interpter at Old Faithful, Yellowstone
>National Park, I find your commercial showing idiots throwing stuff into a
>geyser both disgusting and stupid. Please be assured that I will carefully
>review any future use of your rental services when I fly into Boseman, MT to
>visit the park.
>
>James Taylor 
>
>Contact Information 
>First Name:James 
> Middle Initial: B 
>Last Name: Taylor 
>Telephone: 910-686-7060 
>E-mail: jtaylor at ec.rr.com 
>

Answer==================================

>Dear Mr. Taylor,
>
>Thanks for taking the time to write with your concerns.
>
>Although this ad is one of a series of outlandish vacation scenarios, none
>of which is meant to be taken seriously (another features a giant walnut),
>we understand your concern.  I can assure you we have no interest in
>destroying the geysers of Yellowstone.
>
>As a result, we currently are looking at options to either edit the
>commercial or include a written disclaimer explaining that the scene is
>depicted for humor only and should absolutely not be imitated.
>
>Thanks again for your note.
>
>Sincerely,
>
>Becky Alseth
>Vice President, Brand Marketing
>Cendant Car Rental Group
>6 Sylvan Way
>Parsippany, NJ 07054
>Tel. (973) 496.4328
>